Mythical figures, stripped of all secondary connotations, are used as company logos
© ΕΛΤΑ 2012
Hermes, messenger of the gods, used as the logo of Hellenic Post.
© Prometheus Gas S.A. 2012
Prometheus, best-known for bringing fire to humankind.
© Lafarge 2015
Associated with strength, Hercules’ name is adopted by Greece’s major cement company (Stafford 2012).